SameUp will take the stage as a speaker at the seminar "User Experience Trends in Capital Markets and Digital Journey Design", organized by the Turkish Capital Markets Association (TSPB) on Tuesday, 28 April 2026.
Focused on the digital transformation of the financial sector, the seminar brings sector professionals together to examine the future of user experience and digital journey design.
Four Names from the SameUp Team on Stage
The seminar takes place in the TSPB Conference Hall between 14:00 and 16:00. Representing SameUp:
- • Esra Alpaslan - CEO / Founder
- • Binnur Dinç - COO
- • Mert Ülkü - Development Lead
- • Ekrem Fatih Sonalp - Product & Design Lead
SameUp's Agenda for the Seminar
The team will address the financial sector's digital transformation under four key headings:
- • Global trends in the mobile and web ecosystem: User experience standards in finance apps worldwide and next-generation interface design principles
- • Next-generation CMS and headless architecture: What moving from traditional content management systems to headless structures offers capital markets
- • The evolution of SEO — visibility strategies in the GEO era: How financial institutions should approach digital visibility as search engines give way to AI-powered answer engines
- • Growth hacks and hyper-personalization for the Turkish finance market: User segmentation shaped by local market dynamics and personalized digital experience design
At the Intersection of Financial Digital Transformation
The seminar puts the changes happening at the intersection of financial digital transformation, user experience and the capital markets ecosystem under the microscope. Leading names from the sector will discuss the strategies and practices that will shape the future of digital journey design.
Attending the Event
Finance professionals who would like to attend the seminar on 28 April 2026 can apply through the TSPB registration form.